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The Edwin Hotel

AEP colorful brand pattern

The Edwin Hotel

The Edwin Hotel is a ninety room, luxury boutique property affiliated with Autograph Collection by Marriott. Located in the heart of downtown Chattanooga, Tennessee, The Edwin opened in 2018 and has since been recognized by Travel and Leisure as a Top City Hotel in the Continental U.S. The hotel has also been featured in Forbes as a top destination for a weekend away.

The hotel is owned and operated by Vision Hospitality Group and in her previous role with the company, Ashley Ewing Parrott was responsible for the following work on The Edwin’s development and opening:

  • Project management - led brand development, ID, and affiliation
  • Art curation and procurement
  • Interior and exterior styling
  • Interior and exterior signage design
  • Brand strategy
  • Sales and marketing leadership pre and post-opening
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